Archive for September, 2008

Jakob Nielsen’s Alertbox

Before blogs ever existed, Dr. Jakob Nielsen was putting commentary on the web several times a month regards the emerging Internet and usability.  I graduated from the University of Pittsburgh with a degree in Information Science back in the early 1990s, and his work was among my studies, opening my eyes to how people interact [...]

Building Your Brand

Once you’re published, one of the most important steps you can take to expand your online marketability is to build your own brand. What do you want to be known for? Granted, if you’re like myself, your interests - and subsequently, your published work - is all over the map. But brands build customers, and [...]